Experiencing A Drop In Webpage Ranking? Here Are Possible Reasons And Solutions

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One day you wake up in the morning and suddenly see your webpage disappear from the top results? I mean your webpage ranking drops to the second or third page.

Then Don’t panic. In seo this is very normal, stay calm and think why. There are many reasons available for ranking drop in google ocean, here i bring the top 7 main reasons and solutions to re-awake your webpage in top position. 

Lost valuable Backlinks:

Backlinks play a crucial role in search engine rankings. If you have lost your valuable backlinks from high (DA) Domain authority sites such as Reddit, medium or other reputable sources. Surely this can impact your ranking. 

So, consider reaching out to the relevant parties and kindly request them to restore the broken backlinks or explore other opportunities for link building.

Reason: The blog you posted is removed or expired (or) if your id might blocked/suspended due to some other reasons

High Competition in Keywords:

Keywords are the backbone of SEO, but heavy competition can make it challenging to maintain your ranking. Review your keyword strategy and consider targeting long-tail keywords or niche variations that have less competition. 

This can allow you to have a better chance of ranking in search results, thereby increasing your visibility to potential visitors who are specially interested in what you offer. 

The traffic you receive from the targeted keywords is more likely to convert into customers or fulfill your desired goals since it comes closely with their search intent. 

This approach can help you regain visibility and attract targeted traffic.

Competitors Outranking You:

Keep a close eye on your competitors' strategies. If they have improved their SEO efforts or implemented new tactics, it may be impacting your rankings. 

Analyze their techniques and identify areas where you can enhance your own optimization. Stay up-to-date with industry trends and strive to outperform your competition.

Google Algorithm Update:

Search engines like Google frequently update their algorithms, which can cause fluctuations in rankings. If you notice a sudden drop, check if any significant algorithm updates occurred during that time. 

So, Stay informed about google algorithm changes updates and adjust your SEO strategy accordingly. Focus on creating high-quality, relevant content and following best SEO practices.

Opening Content Changed:

Changes in the opening content of your webpage can impact its relevancy and keyword density. Ensure that your opening content aligns with your target keywords and provides a clear overview of the page's purpose. Maintain a balance between keyword optimization and engaging, user-friendly content.

Balancing keyword density with engaging content ensures that your page ranks well in search results and delivers a positive user experience.

Meta Title and Description changes:

The meta title and description are essential elements for attracting clicks from search engine result pages. Review your meta tags and ensure they accurately reflect the content of your page while enticing users to click. 

Make sure and optimize them with relevant keywords, but make sure they are compelling and provide a clear value proposition.

Recent Website Changes:

If you made recent changes to your website's structure, design, or content, it can impact your rankings. Double-check if any unintentional technical issues have occurred, such as broken links, slow page speed, or duplicate content. 

So, Immediately conduct a thorough website audit to identify and resolve any issues affecting your ranking.

By applying these tips, you can regain and improve your webpage ranking back to its top position manually, but this may take some time. For instant results, contact our experts in digital marketing services.

Thank you for reading.